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US: Bacardi announces music and cocktail plans

27 March, 2009

US: Bacardi will continue its Bacardi B-Live music event in 2009

US: Bacardi will continue its Bacardi B-Live music event in 2009.

The global concert series will kick off in Seattle on 20 May.

Attendees (21+) will have the opportunity to sample custom-made Bacardi rum cocktails at the Bacardi bespoke bar. The bar allows attendees to sample and create their own cocktails with the help of a mixologist. Bill Melnyk, Bacardi experiential marketing manager, said: "We're looking forward to bringing this unique BACARDI experience to consumers (21+) across the U.S. this summer with the BACARDI B-LIVE events."

Artists include Tornoto-based MSTRKRT and Kayne West DJ A-Trak.