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LIWF move to Monday for 2013
Published:  30 August, 2012

London International Wine Trade Fair organiser, Brintex, has announced that the 2013 show will now start on the Monday, May 20 instead of the usual Tuesday. The three-day show will therefore finish on the Wednesday, May 22.

Brintex says this as a result of research and feedback from both visitors and exhibitors over the summer.

Exhibition director, James Murray, said: “we have had an overwhelmingly positive response that Monday would be preferable to Thursday. As a result of the change, we are expecting to attract a greater number of the on-trade as well as independents who tend to be quieter on Mondays and more able to leave their businesses to spend time at the show.”

Editor’s note: The switch to Monday means that the poor people who put up the stands will lose the Sunday and those exhausted from the show and a few nursing hangovers, will have to endure two days back in the office before they get to the weekend.