Hailing from Italy, Di Cola brings experience from his role in the ascent of the Experimental Cocktail Club, known for its work in mixed drinks since 2007. 

“My goal in the short and medium term is to establish even more links with global professionals, create new opportunities for the brand across the world, help the team develop strategies and export our philosophy around,” said Di Cola.

Altamura Distilleries hopes the appointment of Di Cola will help connect hospitality to Altamura, while implementing activations in global cocktail destinations.