GIGGLEWATER

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Brand owner Gigglewater

Markets UK

RRP £1.89

Contact Sophiya Morgan, sophiya@touch-pr.co.uk, +44 (0)208544 6900

A new ‘lifestyle-led’ sparkling wine brand with a ‘strong social mission’ has been launched in the UK.

The brand aims to take on the prosecco and sparkling wine category with a unique take on managing demand and supply, a focus on life balance/wellness and its belief in ‘giving back’ via charity support, the company says.

Gigglewater the name was inspired by the 1920s American term meaning alcoholic beverage.