Callington Mill expands into Europe
Tasmanian distillery Callington Mill has partnered with four European distributors, as it looks to enter established markets across Europe.
The distribution partners include Kirsch Import in Germany, L’Explorateur du Goût in France, Tudor House in Poland, and The World of Spirits in Belgium.
“We are optimistic as we move into premier export markets, about the future these international partnerships hold. Markets like France and Germany are known to be well-established and highly engaged in the whisky category, and getting a foothold in these countries provides us a strong foundation to represent the best of Tasmanian whisky,” said Scott English, commercial and marketing director at Callington Mill.
Callington Mill will also formally launch its whiskies at Whisky Live in Paris and Whisky Live Germany this September and October.
“Tasmanian whisky has been one of the most dynamic emerging categories globally. We’re pleased to introduce a brand that brings both quality, provenance, and innovation to our offering. Kirsch Import already works with several independent and challenger distilleries, this addition allows us to strengthen our world whisky segment with a region that’s earning international recognition,” Christoph Kirsch, owner of Kirsch Import added.
To meet growing demand, Callington Mill is expanding its Tasmanian footprint complete with its own cooperage, additional bond stores, and bottling plant, as well as a new city outpost in Hobart.