The launch marks the return of founder Hannah Lanfear, who joins co-founder Rose Brookman to expand the brand’s footprint beyond education. 

Launching officially on 12 January, the Studios will offer consultancy, advocacy, education, creative marketing, product development and content creation. 

"We’ve spent almost a decade delivering the best spirits education in the world. It’s now time to apply our deep understanding of the product and the industry, alongside our instinct for quality, and use it to help brands speak to the on-trade with authenticity,” said Lanfear.