Benevolent Roof Gardens party raises over £10,000
UK drinks industry figures gathered for the Benevolent Roof Gardens Party last week to celebrate the end of the London Wine Fair 2014. They raised more than £10,000 for their trade charity.
The party, which was held at the Kensington Roof Gardens, was a sell-out and was attended by more than 550 personalities from the trade.
Brands and companies that sponsored the event included: Matua and Rosemount from Treasury Wine Estates, Y Series by Yalumba from Negociants, Shorn from Kingsland, Casillero del Diablo from Concha Y Toro UK, Estrella Galicia beer from PLB, Roscoe's Craft Beer from the Winery Exchange and Mionetto prosecco from Copestick Murray.
An after-dinner raffle was held, during which some noteworthy prizes, donated by Moet-Hennessy, Matua, Hakkasan's wine buyer Christine Parkinson and Mentzendorff, were won.
Benevolent chief executive David Cox said: “It was a bit of a risk holding this party on the last night of the fair but, with generous financial support from the London Wine Fair organisers, Brintex, we agreed that it would be intended as a final celebration of a successful fair. I am delighted to say that this proved to be true and I think we proved that the wine trade has not forgotten how to party and we now believe that the Benevolent Party will become the premier ‘must-attend’ party of the London Wine Fair in the future”.
All the proceeds from the night will go to helping vulnerable members of the UK drinks industry facing medical or financial hardship.