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Farrer named GTR managing director of Brown-Forman
Brown-Forman has announced the appointment of veteran employee Marshall Farrer to global travel retail managing director.
Farrer - who joined Brown-Forman in 1998 – will leave his current role as global brand director VP for Jack Daniel’s Tennessee Honey.
He has previously worked as managing director of Australia/ New Zealand and director for Latin America and the Caribbean.
Marshall Farrer will replace Jim Perry on May 1. Perry will continue to lead the IMEA markets and will now lead emerging markets in Central America, South America and the Caribbean.