Alcoholic coconut water turns to crowdfunding

The UK’s first alcoholic coconut water, Twisted Halo, wants to raise £450,000 via online crowdfunding website Seedrs, in exchange for 14% equity.

Twisted Halo is a sparkling blend of coconut water and ginger mixed with vodka which contains 90 calories, 4% abv per 275ml and is naturally flavoured and free of added sugar and sweeteners.

Jess Titcumb, founder of Twisted Halo, said: “We are very excited to be starting the second round of investment, to launch our delicious new flavours, new pack formats and to get wider distribution across the UK.

“It’s been an incredible journey to date and we want to give our loyal fans a chance to share our future success and be a part of The House of Halo.”

Twisted Halo is currently stocked across the UK, including Whole Foods, Daylesford Organics, 31 Dover, Harvey Nichols and Ocado, as well as more than 30 pubs and bars.

Titcumb says she created the drink because she was tired of accepting sugary, calorie -heavy alcoholic drinks which often failed to deliver on taste.

Although it is the first time the company has crowdfunded, it will be the second round of investment. First and second round investor, Giles Cooper, said: "Jessica has created a drink that is disrupting the market and is providing exactly what consumers want from an alcohol brand; low calories and less sugar.

“As an early stage investor, I am absolutely thrilled to see the brand go from strength to strength and that this unique opportunity will enable members of the public to own a part of Twisted Halo."