Spirits Strategies Congress targets bar industry
The fourth edition of the Spirits Strategies Congress will take place in London on 31 October – 1 November 2017.
The congress aims to bring together strategically focused individuals within the spirits industry from predominately across Europe to share the critical issues and tackle the key points to build foundations for sustainable growth and maximise profitability.
For this year’s event, there will be a running focus on the influence of the bar industry and bartenders in influencing the consumer’s choice. It is important to understand how different parts of the spirits world can come together to meet the needs of the consumer to increase growth and increase business productivity.
This coincides with the countless spirits based awards that occur which focus on bartenders and the bar landscape.
With an encompassing agenda addressing the most current topics, from defining your premium status to engaging millennials, this is the only event encompassing discussion across the spirits categories.
Speaker Line-up
Key Agendas