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WIRSPA adds Clement Lawrence to board of directors
The West Indies Rum and Spirits Producers’ Association has enrolled Clement “Jimmy” Lawrence to the board of directors representing the Jamaica rum industry.
Lawrence managed the operations of J. Wray & Nephew and Campari Group in Jamaica for more than two decades and is currently chairman of the latter.
He took over as head of the Jamaica industry on 1 August of this year, as chairman of the Spirits Pool Association as well as the Jamaica Rum and Spirits Trade Association.
Lawrence has extensive knowledge in marketing, supply chain and strategic planning, leadership and implementation in FMCG businesses and will also serve on the Executive Committee of WIRSPA.
Chairman of WIRSPA, Komal Samaroo, who heads regional Guyana conglomerate Demerara Distillers, welcomed Lawrence’s support for WIRSPA’s central push to achieve higher recognition for its premium products in a crowded market.
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