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William Grant & Sons UK unveils Three Barrels Honey
William Grant & Sons UK, formerly First Drinks, unveiled Three Barrels Honey at its 2014 Market Report last night.
Disaronno and Tia Maria brand ambassador
First Drinks has appointed Rod Eslamieh as its first ever full time brand ambassador for its Illva-owned brands – Disaronno, Tia Maria and Isolabella.
'Less but better' for UK drinkers
UK alcohol sales are increasing in value but decreasing in volume as a part of a consumer trend to drink less but better, according to the First Drinks Market Report.
First Drinks announces major investment in the UK on-trade
First Drinks, William Grant & Sons UK distributor, has announced a major investment to strengthen its presence in the UK on-trade.
First Drinks: Premium brands to drive UK growth
First Drinks has outlined the continued importance of premium drinks brands in driving growth in the UK market.
Coffee liqueur brand Tia Maria has received a packaging update. The new bottle design was unveiled at Lovebox music festival in London. Argentina, Holland and Canada are also set to receive the new packaging.
Charles Heidsieck champagne moves to Liberty
UK: Charles Heidsieck champagne is to move to a "fine wine-orientated partner" in the UK. Distribution is to shift from First Drinks Brands to Liberty Wines from June 1, 2012 .
UK: First Drinks splashes £2m on new vodka
UK distributor First Drinks is to invest £2m in marketing the Green Mark vodka brand in the UK.
Premiumisation driving UK spirits, says First Drinks
Premiumisation is driving UK spirits volume and value growth in the on and off-trade, according to findings by First Drinks.
First Drinks appoints marketing boss
UK company First Drinks has appointed Una McCullough as marketing director.
First Drinks launches 40 year old Balvenie
David Stewart, The Balvenie malt master, has crafted a 40 year old single malt scotch whisky, aged in sherry casks and refill hogsheads. A batch of 150, hand numbered bottles of The Balvenie Forty will be available at selected travel retail outlets in the world’s leading airports, from July 2010.
