Sales of beer and Jägerbombs soar in England during the Euros

Alcohol sales in English pubs have skyrocketed during the Euros according to data collected by UK hospitality app OrderPay.

AXA Millesimes creates Sauternes for "younger market"

AXA Millesimes has released the 2009 Sauternes, Les Lions de Suduiraut, to global markets.

Bacardi invests £20m in rum marketing

UK: Bacardi has launched a new advertising campaign, called ‘Island’. The campaign is part of a £20million marketing spend.