Pernod Ricard launches first global corporate campaign

"Be A Convivialist!”

Brands Report: Irish Whiskey

The growing Irish Whiskey category gets its first page to itself this year. Hamish Smith explains why

Pastis: The Star Anise

The pastis market may be a mature one, but it is using tradition alongside innovation to recruit new consumers. Richard Woodard investigates

Pastis

A very French product is showing innovation and a willingness to tackle new markets. Lucy Britner reports 

Pernod posts best growth since before recession

Pernod Ricard has achieved its highest-level of growth since before the global recession, thanks to strong sales in Asia and a rallying performance in mature markets.  

Alexandre Ricard steps up

Pernod Ricard has announced board changes, following the sudden death of Patrick Ricard, which sees Alexandre Ricard step up preparation to become chairman and CEO in January 2015.

Ballantine’s 40 Year Old rolls out

Pernod Ricard's whisky and gin arm Chivas Brothers has rolled out Ballantine’s 40 Year Old across "significant" Asian markets.

Patrick Ricard: a generation passes

I think anyone who met Patrick Ricard will be saddened by the news that he has passed away. I can't speak about what he was like to work with but I met him several times and I liked him.  

Patrick Ricard dies aged 67

Patrick Ricard the titular head of the Pernod Ricard family, has died. He was 67. Cause of death has not been disclosed but it is believed to be a heart attack.

Jacob’s Creek in major UK chat show sponsorship

Jacob’s Creek, the leading Australian wine brand, is to sponsor the UK’s leading chat show.

Pernod expands US headquarters

Pernod Ricard USA is to move its US headquarters to Park Avenue in Manhattan.

UK: Pernod appoints new wine director

Pernod Ricard UK has promoted Chris Ellis to the role of commercial director of wines, with effect from July 1, 2012. 

Malibu Sunshine to rise in spring

Pernod Ricard has announced the launch of Malibu Sunshine, a citrus edition of the rum and coconut liqueur.

Pernod Ricard UK announces initiative to drive premium wine sales

Pernod Ricard UK has unveiled an initiative titled ‘Building Premium Wine Brands’, to bring growth back to the UK light wine sector.

Absolut London makes timely arrival

Pernod Ricard UK is hoping the release of Absolut London in time for the Olympics and the Queen’s diamond jubilee will lift sales of the brand by 10%.

Pernod launches special edition Martell cognac

Pernod Ricard has launched a new expression of its Martell cognac to celebrate the 100th anniversary of Martell Cordon Bleu. Cordon Bleu Centenary limited edition has launched in Asia duty free.

Pernod Ricard and Southern strike Washington deal

Pernod Ricard USA has announced the appointment of Southern Wine & Spirits of America as its spirits and wine distributor in the state of Washington.

Pernod Ricard UK announces senior appointments

Pernod Ricard UK has announced the following senior appointments within its executive committee and senior management group with immediate effect.

Pernod rolls out Redbreast 12 Cask Strength to US

Pernod Ricard will release Irish whiskey Redbreast 12 Cask Strength to the US in February, following the expression’s September launch to Ireland, Germany and France.

Pernod targets US for Absolut Gräpevine and Miami

Pernod Ricard has furthered its line of Absolut Vodka flavours with the launch of Miami and Gräpevine to the US market.

Pernod and Ne-Yo join forces for Malibu Red

Pernod Ricard USA has announced a tie-up with US R&B artist Ne-Yo for the launch of Malibu Red, a liqueur made from rum and tequila. 

Irish Distillers launches Jameson Black Barrel

Irish Distillers launched the latest expression of its leading Irish whiskey brand, Jameson, in a 'softly softly' roll out in Brooklyn last night.

Pernod announces staff shuffle

Pernod Ricard has announced a number of staff changes.

Pernod looks to Americas to overtake Diageo

Pernod Ricard is pinning hopes of further growth on the US, central and South America to undermine Diageo’s position as the number one drinks company in the world.

Pernod finance md underlines importance of emerging markets

The importance of the so-called emerging markets such as those in China, India, was underlined by the Pernod Ricard management  team in individual briefings in London today (Tuesday September 6), following the announcement of the group’s annual results last week.

Pernod Ricard signs joint venture with Tequila Avión

Pernod Ricard has announced a joint venture with Tequila Avión to produce and promote the ‘ultra-premium’ tequila brand Avión.

Pernod announces jobs shake-up

Irish Distillers CEO Alexandre Ricard (pictured) is to leave his post to join Pernod’s group general management team in Paris.

Pernod sells Georgian company

Pernod Ricard has announced the disposal, by its affiliate Pernod Ricard Europe, of its shares in Georgian Wine and Spirits LLC to JSC Marussia (Georgia).

Chivas launches gin website

Chivas Brothers, the premium gin and scotch whisky arm of Pernod Ricard, has launched a gin website, www.ginandtales.com.

Pernod sells Suntory shareholding

Pernod Ricard has announced the sale of its minority shareholding in Suntory Holdings, which stands at around 1%.

Japan: Pernod gives €525,000 to earthquake appeal

Pernod Ricard  is to donate ¥ 60 million (€ 525,000) to support the Red Cross Japan Earthquake and Pacific Tsunami relief effort.

Pernod Ricard resumes Malibu supply

Europe: Pernod Ricard has resumed the supply of Malibu after stopping it due to a ‘fluctuation in the coconut flavour’.

Pernod reports sales increase

Pernod Ricard has reported a sales increase of 13% to €4.28 billion in its half year results.

Bacardi points to technicality as Pernod prevails in Havana Club dispute

The Supreme Court of Spain has ruled in favour of Pernod Ricard and the Cuban government in the Havana Club trademark dispute with Bacardi.

Jameson hits 3 million cases

Jameson has reached three million nine litre case sales (MAT ending October 31). According to the brand, growth in the US, Jameson’s largest export market, contributed to its milestone success, with one million cases sold.

Pernod sets up wine division

Following a strategic review of its global operations, Pernod Ricard has confirmed that its key international wine properties will be grouped and managed under one business – Premium Wine Brands.

Altia buys cognac Renault from Pernod Ricard

Altia has signed an agreement to acquire cognac brand Renault from Pernod Ricard for a cash consideration of €10m.

Jacob’s Creek campaign to be aired on Dave

Pernod Ricard has agreed a six-month sponsorship deal with UK TV channel Dave for its Australian wine brand Jacob’s Creek.

Montana becomes Brancott Estate

Pernod Ricard has decided to dump the Montana brand name and re-name New Zealand’s flagship Sauvignon Blanc, Brancott Estate.

Pernod Ricard and Russian Standard settle Stoli case

US: Pernod Ricard and Russian Standard Vodka have reached a settlement of claims brought by Russian Standard against Pernod Ricard. According to Pernod Ricard, the dispute revolved mainly around the allegations brought by Russian Standard Vodka and Roust Trading Limited pursuant to which promoting Stolichnaya as "Russian vodka" resulted in false advertising.