Diageo launches a Chinese white spirit to the UK market

Diageo, has launched Chinese white spirit brand, Shui Jing Fang, onto the UK domestic market.

Bell's whisky gets £1.35m push

UK: Diageo GB is re-positioning its Bell’s blended scotch whisky brand via a £1.35m TV ad campaign.

Baileys Biscotti ready for UK launch

Diageo has announced the launch of Baileys Biscotti to the UK.

Diageo appoints new Western Europe chief

Diageo has appointed a head of its Western Europe division. From September 1, John Kennedy is to become chief operating officer, Diageo Western Europe. Kennedy is currently managing director, Diageo Ireland.

ICB loses Vodkat name in court battle

Diageo Great Britain (Diageo GB) has agreed a final settlement with Intercontinental Brands (ICB) in their dispute over ICB’s Vodkat product. The settlement sees the end of litigation between the two companies that has been ongoing since 2008.

Diageo redesigns Smirnoff 21

Diageo has redesigned its Smirnoff 21 packaging. The new bottles have launched in the UK and will roll out across the world from August.