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Hayman’s unveils ‘The Original Gin’ advertising campaign
London gin distiller, Hayman’s, has launched its first out of home (OOH) advertising campaign ‘The Original Gin’, to begin in London, rolled out internationally over the next few months.
Beefeater relaunches ultra-premium Crown Jewel gin
London dry gin producer Beefeater has announced the launch of Crown Jewel, the ultra-premium pinnacle of the brand’s gin portfolio that first appeared as a limited-edition release nearly two decades ago.
Topping gin for seven of the last nine years, Tanqueray is once again king gin. The Diageo brand, famed for its juniper forward Tanqueray London Dry and Tanqueray No. Ten gins, was the house choice in 25% of the world’s best bars.
Diageo launches Tanqueray 0.0%
Diageo has launched a 0.0% abv version of its Tanqueray gin brand in a bid to capitalise upon soaring demand for alcohol-free drinks.
Finsbury gin redesigned and Wild Strawberry variant launched
Borco has invested in a redesign for its Finsbury gin range and launched a Wild Strawberry variant to attract new consumers.
Diageo launches £15m Tanqueray campaign
Diageo has launched a £15m global campaign for its Tanqueray gin brand.
