Funkin creates bartenders' web portal

Funkin, the UK-based purée brand, has added a trade portal to its website to “enhance engagement” with bartenders.

The ‘pro’ section of the site provides cocktail recipe ideas, a ‘menu builder’, blogs from mixologists, information about training schemes and news on the brand's innovations.

Users can register for free and can also access Funkin’s range of fruit purées and cocktail mixers.

Customers can also track their ‘loyalty points’, a programme that launched in January this year and now comprises over 500 members.

Visit: www.funkin.co.uk/pro