San Miguel launches gluten free range

Carlsberg UK has expanded the San Miguel UK portfolio with San Miguel Gluten Free which will be made available September 2017.

San Miguel Gluten Free will be available in UK supermarket chain Tesco, as well as on-trade customers.

Liam Newton, vice president marketing, Carlsberg UK said: “The demand for premium world beers with heritage and authenticity is showing no sign of abating, so we’re proud that we’re able to make the San Miguel experience inclusive for everyone.

“Gluten-free is the major driver in the free-from market and following previous success in Spain we’re confident that San Miguel Gluten Free will be a hit with UK consumers.”

San Miguel Gluten Free will be available in 6x330ml packs and the on trade in a single 330ml bottle from September 19.