Jameson launches Grow Your Own Cocktail challenge

Bartenders can win cash prizes by entering the Grow Your Own Cocktail web challenge launched by Irish whiskey brand Jameson.

SABMiller’s Sudanese brewery invests $15m

SABMiller subsidiary company Southern Sudan Beverages (SSBL) is to invest US$15m to increase production capacity.

Smirnoff announces ‘nightlife exchange project’

Diageo brand Smirnoff has announced ‘country pairings’ for its global nightlife exchange project.

Jose Cuervo tequila plays games

US: Diageo’s Jose Cuervo has launched CuervoGames, an experiential marketing campaign.