DISCUS: April is Alcohol Awareness Month

US body the Distilled Spirits Council has launched a campaign to make April ‘Alcohol Awareness Month’, aimed at reminding adult consumers in the US to embrace moderation year-round.

According to the US Dietary Guidelines for Americans, moderate alcohol consumption is defined as up to one drink per day for women and up to two drinks per day for men.  

Kraig Naasz, Distilled Spirits Council president and CEO, said: “Enjoying a cocktail is a pleasurable part of an adult lifestyle, but moderation is essential. Alcohol Awareness Month is a good time for people to reflect on their alcohol consumption, responsible drinking should be practiced every month of the year.”

DISCUS references a study of 1.9 million adults published March 22 in the British Medical Journal that concludes that moderate alcohol consumption (beer, spirits or wine) is associated with a reduction in the risk of several cardiovascular diseases compared to non-drinkers or heavy drinkers.

Though the US body went on to underline that “distillers do not recommend that anyone drinks alcohol products for potential health benefits”.