The 100% family-owned Spanish company believes that Licor 43 - the fastest growing liquor of scale globally according to IWSR at 750,000 cases in 2017 - will benefit from “independent control and the passion of its employees in targeting a more curious, educated and eager US consumer who craves quality and authenticity”.

W. Deutsch will continue to import and partner with Zamora Company on the Spanish wine portfolio and Villa Massa Limoncello.