BrewDog overtakes Carlsberg in global beer brand value rankings

BrewDog has been ranked 14th most valuable beer brand in the world by independent brand valuation and consultancy firm Brand Finance, in its Alcoholic Drinks Report 2022, which ranks the world’s top 50 most valuable beer brands.

Shane Lowry appointed new Jameson brand ambassador

Jameson has announced that professional Irish golfer, Shane Lowry, is to be the new brand ambassador, as they come together for a three-year global partnership.

Beckie Sullivan appointed as UK brand ambassador for Courvoisier

Edrington UK has announced its appointment of Beckie Sullivan as UK national brand ambassador for Courvoisier.

Bimmerle takes over Label 5 distribution in Germany

Bimmerle KG has taken over the distribution of La Martiniquaise Scotch whisky brand Label 5 Classic Black whisky in Germany.

Dhavall Gandhi: The whisky scientist

Whisky's rising star Dhavall Gandhi talks to Drinks International about his new consulting venture.

Elixir Distillers to buy Pernod Ricard’s Tormore Distillery

Elixir Distillers has signed an agreement to buy the Tormore distillery and brand from Pernod Ricard.

Jinro retains pole position in The Millionaires' Club

Korean Soju brand Jinro has once again topped the list of Drinks International’s The Millionaires’ Club having sold more than 94m 9-litre cases in 2021.

The Dubliner Irish Whiskey announces launch of Fiery Irish

The Dubliner Irish Whiskey has announced the launch of a new cinnamon and chilli flavoured whiskey liqueur variant.

Brockmans Gin sales hit one million bottles in 12 months

Super-premium gin Brockmans has announced that one million bottles were sold within a 12-month period, a milestone for the brand.

Yellow Tail tops global wine brand power list

The Wine Intelligence Global Wine Brand Power Index 2022 has reported that Yellow Tail is again the world’s most powerful wine brand with Casillero del Diablo meaning an unchanged top two.

Mijenta Reposado launches in the UK

Super-premium tequila brand Mijenta, has launched Mijenta Reposado Tequila, the second UK launch from the brand following the release of Mijenta Blanco Tequilla in June 2021.

Three Spirit launches two non-alcoholic wine alternatives

UK-based functional drink brand Three Spirit has announced the launch of a range of non-alcoholic alternative wines, Blurred Vines.

Stoli launches limited-edition Ukrainian-themed vodka

Stoli Group has announced the launch of a limited-edition Ukrainian-themed vodka with all set to go to World Central Kitchen’s meals for Ukrainian refugees.

Ron Santiago de Cuba appoint new global brand ambassador

Cuban rum brand Ron Santiago de Cuba has announced the appointment of Antonio Naranjo as new global brand ambassador.

Torres named World’s Most Admired Wine Brand 2022

Spanish producer Familia Torres has retained its crown as The World’s Most Admired Wine Brand after topping the list for 2022.

Diageo acquires female-owned flavoured Tequila brand 21Seeds

Diageo has announced the acquisition of super-premium flavoured Tequila brand 21 Seeds.

Drinks producer Curius launches with announcement of three new brands

Beverage producer Curius has launched with the promise of bringing a “fashion-like perspective” to drinks brand-building and three new product launches in 2022.

Kenya’s Procera Gin announces partnership with Axiom Brands

Kenyan ultra-premium spirits producer, Procera Gin has announced a partnership with Axiom Brands to accelerate growth in the UK on- and off-trade.

Aber Falls Whisky announces plans for international expansion

Welsh whisky brand Aber Falls has announced an international roll-out that will see the brand become available in more than ten countries including Australia, Germany, Denmark, and Canada.

Diageo to build $245m Crown Royal distillery

Diageo has announced plans to build a new $245m distillery for its Crown Royal Canadian Whisky brand.

Lyre’s founder joins Ful advisory board

Co-founder and chief exec of non-alcoholic spirit brand Lyre’s, Mark Livings, has joined the advisory board of Ful, a producer of climate-positive, sparkling spirulina drinks.

Fever-Tree launches in South Korea for the first time

The world’s leading premium mixer brand, Fever-Tree, has become available in South Korea for the first time.

Brands Report 2022: Mixers

Listening to the demands of bartenders, premium mixer brands have become increasingly experimental with their flavour combinations. To reflect this greater variety, the tonic water table of previous reports has been broadened to encompass all mixer brands.

Brands Report 2022: Beer

High-end bars rarely allocate bar-top space to draught systems, meaning the bestselling list is a battle of the bottles.

Brands Report 2022: Tequila

The glow up that the tequila category has undergone in recent years must be the envy of the wider spirit world.

Calvados brand Avallen becomes a certified B Corporation

Calvados brand Avallen has become a certified B Corporation, a for-profit business that has been verified to meet high standards of social and environmental performance, transparency, and accountability.

Brands Report 2022: Pisco

Barsol reigns supreme in the pisco category. The Peruvian brand took a whopping 31% of the first-choice votes and 23% of the top-three pours in the World’s Best Bars.

Brands Report 2022: Cognac

No brand has had a more dominant performance over the 13 years of the Brands Report than that of Hennessy.

Brands Report 2022: World Whiskies

Suntory has ended Nikka’s six-year reign as the most popular world whisky in the Brands Report.

Bacardi launches non-alcoholic spirit brand

Bacardi has announced the launch of a new non-alcoholic spirit brand created, in collaboration with Amsterdam-based bartenders, with cocktails in mind. 

Brands Report 2022: Irish whiskey

If you had to bet your house on one brand topping a list, it would probably be Jameson in the Irish whiskey category.

Mastiha brand Axia launches in the UK

Axia spirit, the world’s first extra-dry Mastiha spirit, has been released in the UK following launches in Greece and the US.

Yamazaki crowned The World's Most Admired Whisky brand 2021

Suntory’s Yamazaki has topped the inaugural edition of Drinks International’s The World’s Most Admired Whiskies which launched on 21 October.

Amarula launches vegan variant

South African cream liqueur brand Amarula has launched a vegan variant to serve the growing proportion of consumers that are adopting plant-based diets.

Villa Maria acquired by Indevin

Indevin New Zealand has completed the purchase of 100% of the shares of Villa Maria Estate for an undisclosed fee.

Tidal Rum launches crowdfunding campaign

Tidal Rum aims to raise at least £150,000 after launching an equity crowdfunding campaign on the Seedrs platform.

Icelandic beer brand Eico launches in UK

Icelandic beer brand Eico has launched in the UK which is made with water from glacial melt.

Kirker Greer Spirits launches Japanese brand Ukiyo

Kirker Greer Spirits has launched a new Japanese spirits brand called Ukiyo which features two gins and a rice vodka coming soon.

Pernod Ricard invests in Luc Belaire producer Sovereign Brands

Pernod Ricard has taken a minority stake in the New York-based wine and spirits producer Sovereign Brands.

Richard Seale: Rum's Supreme Champion

Foursquare Distillery icon Richard Seale talks about his career and recent achiements with Oli Dodd.

Pernod Ricard UK launches wine brand for dog lovers

Pernod Ricard UK has launched Leaps & Bounds, a new range of Australian wines inspired by dogs.

Concha y Toro increased sales by 9.1% in Q2

Leading Chilean wine producer Concha y Toro increased consolidated sales by 9.1% in the three months to June 30.

White Claw lays out international expansion plans

It’s been a sobering quarter for hard seltzer. Sales of the canned RTD that disrupted the US alcohol market when it burst onto the scene in 2016, have for the first time, stalled.

Trivento named as the world’s best-selling Argentine wine brand

Trivento has been revealed as the world’s best-selling Argentine wine brand in a report by IWSR Drinks Market Analysis.

STRANGER THOUGHTS: Ambassadors

Nick Strangeway on the pros and cons for bartenders taking on an ambassadorial role in post-Covid times.

Diageo becomes first spirits sponsor of the NFL

Diageo has become the first ever official spirits sponsor of the NFL.

Stella Artois to auction off NFTs of virtual racehorses

Lager brand Stella Artois is auctioning off NFTs of virtual racehorses on the Ethereum blockchain.

Penderyn chief executive Stephen Davies on resurrecting Welsh whisky

When Stephen Davies arrived at Penderyn in 2004, the Welsh whisky industry had lain dormant for almost a century. Nowadays it’s an established category with a growing reputation for quality.

Ellie Goulding invests in seltzer brand Served

Singer and songwriter Ellie Goulding has acquired a ‘significant stake’ in premium hard seltzer brand Served.

How the industry has changed since travel limits

Nick Strangeway looks at how travel restrictions have left a permanent impression on the global bar trade.